Andy recently teamed up with Brain Lambert of ASTD to write a white paper on Sales Force Enablement. For ASTD’s (American Society of Training and Development) purposes they had to alter the article to focus it on more on sales training. View the article, Increased Capacity Brings Sales Results, in Learning Executive Magazine and turn to page 22.
Andy would like to share the original White Paper with you as well.
This 22 page White Paper, Enhancing Sales Force Performance Through Sales Enablement, presents an enlightening framework about how to maximize the performance of your sales organization based upon your existing strategy. It also provides detailed ways to increase performance by acting on a systematic approach to your business, taking into consideration all departments and functions of a company and focusing on the three core pillars of sales enablement – organizational sales capacity, sales management leadership, and salespeople.
It also includes a relevant sales enablement checklist at the end to help you identify what areas of your organization are preventing you from maximizing your capacity and reaching your goals.
If you are interested in receiving this White Paper and Checklist please fill out the form below. You will have to check your email immediately and confirm that you would like to receive the White Paper and once you have done that the Paper will appear in your inbox within a few minutes. If you have any questions please do not hesitate to contact us. The White Paper is free of charge.